STAYING IN SEOUL
There’s no getting around it, Seoul is electric. South Korea’s vibrant sprawling capital has it all - a centre for commerce, culture and the arts, food, shopping and many of South Korea's most important institutions. It's the centre of the KPop scene, the South Korean musical phenomenon currently mesmerising the west, and the best place to experience daily South Korean life. A city of contrasts, Seoul is at once on the cutting edge of modernity and technology while still retaining its historical soul... Seoul's ‘soul’ as it were. Korea's capital for over 600 years since the days of the Joseon Dynasty (1392 - 1910), the city retains much of its history and cultural heritage, including Joseon-era palaces and temples. It's common to see a contemporary architectural masterpiece sitting adjacent to the gates of a Joseon-era temple - it speaks to permanence and the respect, dignity and pride Seoul's inhabitants have in their city.
Travelling to Seoul for business or leisure? You’ll find plenty to see and do in Seoul. Close to Fraser Hospitality’s serviced apartment accommodation in the Namdaemun district, you’re not only close to the commercial centre of the city but also some of Seoul’s more fascinating pastimes. Stop for a barista crafted coffee in one of Seoul’s offbeat themed cafes (coffee with a racoon? sure!), spend a few hours unwinding in one of Seoul’s traditional jjimjilbang spas, or ride the Hallyu - the Korean Wave of pop culture in drama and music that’s swept the world by storm - with a Hallyu experience tour.